Privacy Policy

01Who we are

404Minds Technologies (“404Minds”, “we”, “us” or “our”) is a software and AI engineering company based at #420, IndiQube Ascent, 4th Block, Koramangala, Bangalore, Karnataka, India. We are responsible for the personal information described in this policy. You can reach us at info@404minds.com.

Our own products, such as ViaLoop, SignLoop and PreventerAI, have their own privacy policies on their websites. Those policies, not this one, cover the data those products process.

02Information we collect

• Information you give us. When you fill in our contact form or email us, we receive your name, email address, the contents of your message and anything else you choose to share, such as your company name or phone number.
• Business contact information. When we work with you or your organisation, we keep the names, job titles and contact details of the people we deal with.
• Usage data. When you visit our website we collect information such as your IP address, browser and device type, the pages you view, the site that referred you and how long you stay.

03How we use your information

We use personal information to:

• reply to your enquiries and discuss possible projects;
• provide, manage and invoice the services we agree with our clients;
• understand how visitors use our website so we can improve it;
• keep our website and systems secure; and
• meet our legal, tax and accounting obligations.

We do not sell your personal information, and we do not use it for automated decisions that have legal or similarly significant effects on you.

04Legal bases for processing

Where data protection laws such as India's Digital Personal Data Protection Act, 2023 or the EU and UK GDPR apply, we process your information because you have given us your consent, because it is needed to enter into or perform a contract with you, because the law requires it, or because it is in our legitimate interests (for example, to answer an enquiry or to improve our website) and those interests are not outweighed by your rights.

05Cookies and analytics

We use PostHog to measure how our website is used, such as which pages are visited and which buttons are clicked. PostHog uses cookies and similar browser storage to recognise returning visitors. You can block or delete cookies in your browser settings; the website will still work without them.

06Who we share information with

We share personal information only with:

• service providers who work on our behalf, such as our website host, email provider, contact-form provider (Web3Forms) and analytics provider (PostHog), under terms that require them to protect it;
• professional advisers such as lawyers and accountants, where needed;
• authorities, when the law requires it or to protect our rights; and
• a buyer or successor, if our business is reorganised, merged or sold.

07International transfers

We are based in India and some of our service providers are located in other countries, including the United States. When your information is transferred across borders, we take steps to make sure it stays protected, for example by using providers that offer contractual safeguards such as the EU Standard Contractual Clauses.

08How long we keep information

We keep enquiries for as long as we need them to respond and follow up, and client records for the length of the engagement plus any period the law requires us to keep them, for example for tax and accounting. When we no longer need information we delete or anonymise it.

09Your rights

Depending on where you live, you may have the right to:

• access the personal information we hold about you;
• ask us to correct or complete it;
• ask us to delete it;
• object to or restrict how we use it;
• withdraw your consent at any time, where we rely on consent; and
• complain to a data protection authority.

To exercise any of these rights, email us at info@404minds.com. We will respond within the time the law allows and may need to confirm your identity first.

10Security

We use reasonable technical and organisational measures to protect personal information against loss, misuse and unauthorised access. No method of transmission or storage is completely secure, so we cannot guarantee absolute security.

11Children

Our website and services are meant for businesses and are not directed at children. We do not knowingly collect personal information from anyone under 18.

12Changes to this policy

We may update this policy from time to time. When we do, we will post the new version on this page and change the effective date above.

13Contact us

If you have questions about this policy or how we handle your information, contact our grievance officer at info@404minds.com or write to us at 404Minds Technologies, #420, IndiQube Ascent, 4th Block, Koramangala, Bangalore, Karnataka, India.